A full C-Suite for every portfolio company.
You hold 7 to 20 operating businesses. None of them can afford a real CMO; most can barely afford a fractional. The result: every operator is overloaded, every monthly deck arrives late, and you spend Sunday nights chasing numbers instead of evaluating performance.
Merkava deploys all five departments — Marketing, Sales, Operations, Engineering, Finance, each run by its AI exec — into every portfolio company. The Full C-Suite is $699/mo. Operators get firepower they couldn't justify hiring; you see every department's actions in one workspace. The numbers come to you, audit-logged and sourced. Your value-add becomes pattern recognition again, not data archaeology.
Each portfolio company gets all five departments at $699/mo — the execs and specialists that actually run the tools, on one shared cockpit where every system talks. You replace the headcount that operates the stack, not just the stack. The tools are the cheapest part of what you're getting. The thesis is operating leverage: deploy the same playbook everywhere, on one data layer instead of twenty silos.
Portfolio oversight is month-end accounting in disguise.
- Every operator reports differently. One sends a Google Doc, one sends a Notion page, one forgets. You've asked for a template; it didn't stick.
- Anomalies surface late. Churn spiked in March. You see it in April's deck. The fix window closed.
- Playbooks don't cascade. The pricing move that worked at Company A would probably work at Company C. Nothing in the stack notices or suggests.
- Due diligence is a project every time. Each new acquisition starts with three weeks of data-room archaeology. You pay a fractional CFO to do it; it still takes three weeks.
Signal in. Patterns out.
Your operators install the Drives they already want to use. You get the rollup. Nobody writes a report twice.
The monthly update call used to be me asking twelve operators for the same six numbers. Now I walk in with the numbers already in front of me. The call is the work, not the collection.
Principal, Eastmoor Holdings · micro-PE, 14 operating companies
$999 / mo
Portfolio oversight without the busywork.
Merkava's holding tier opens alongside Centerline. Waitlist operators and investors get founding-price access and a voice in the portfolio primitives.
How Merkava compares.
FAQ.
Can I roll up across portfolio companies?
Yes. Every venture's MRR, burn, pipeline, hiring, content, ad spend rolls up to the portfolio view. You see company-level and roll-up in Merkava.
Can I scope data so each portfolio company only sees its own?
RBAC spec includes per-venture scoping. Ships post-pitch. Today every user sees everything on the account.
Does Merkava integrate with QuickBooks for portfolio cashflow?
QuickBooks integration is on the Xero-equivalent roadmap (Xero ships today at the integration level; QuickBooks is next). Manual Xero-based roll-up works today.
How does Merkava compare to Visible.vc or ChartMogul for portfolio companies?
Those are fundraising-facing BI tools (Visible) or SaaS metrics (ChartMogul). Merkava is operator-facing BI — the view your operators use to run the company, not just the view you send investors. Both can coexist; Merkava is Merkava for day-to-day.