PRESS · FOR JOURNALISTS & PARTNERS

Merkava press kit.

Brand assets, founder bio, key facts, boilerplate copy, and screenshots — everything you need to write about Merkava without emailing us first. If you do need to reach us, the address is below.

Email press@withmerkava.com Read the about page

Key facts.

PRODUCT
Merkava
A business-intelligence platform for the operator who hasn't taken the raise. Hire a department, not a tool.
PARENT COMPANY
Meridian (neverstill.llc)
Holding company for the operator-tooling family of products.
FOUNDER
Everett Steele
Built the first Drives + hired the AI execs to run the rest.
FOUNDED
2025
First Drive shipped 2025. Department layer shipped 2026.
DRIVES (BUILT-IN)
17
Modular capabilities — Beacon, Quillsly, Prospector, Crew, Atlas, Webster, etc.
DEPARTMENTS
5
Marketing (CMO), Sales (VP Sales), Operations (COO), Engineering (CTO), Finance (CFO).
PRICING
$49 – $699 / mo
$49 → Marketing ($249) → Full C-Suite ($699). Enterprise on request.
LIVE LOG
Public
Every action the AI executives ship is published at github.com/Merkava-HQ/merkava-exec-log.

Boilerplate copy.

Drop-in description for press releases, link-ups, or panel bios. Pick the length that fits.

SHORT · 1 SENTENCE

Merkava is a business-intelligence platform for operators — you hire a department, not a tool: five departments, each run by its own AI executive, plus the 21 specialists they manage, running on a single orchestration layer.

MEDIUM · 1 PARAGRAPH

Merkava is the business-intelligence platform for operators who haven't taken the raise — running a business without a C-suite. You hire a department, not a tool: Marketing, Sales, Operations, Engineering, Finance — each run by its own AI executive — managing 21 specialized Drives that orchestrate through a single Command-and-Control layer. Every action they take is published to a public log. Built by Meridian (neverstill.llc); founded by Everett Steele.

LONG · 2 PARAGRAPHS

Merkava is a business-intelligence platform for operators. Instead of raising capital to hire a CMO, a VP Sales, a COO, and the staff that report to them — the operator hires a department, not a tool: Marketing, Sales, Operations, Engineering, and Finance, each run by its own AI executive, plus the 21 specialists they manage. Every Drive, from SEO audits to performance reviews, plugs into one workspace through a signed HMAC protocol called the Meridian Platform Contract.

The product was built by Meridian (neverstill.llc), founded by Everett Steele. Every action the executives ship is logged to a public GitHub repo so operators (and the public) can verify what shipped. Pricing starts at $49/month per department and goes to $699/month for the Full C-Suite.

Brand assets.

PNG + SVG. Use the wordmark on light backgrounds, the icon when space is tight. Don’t recolor. Don’t outline. If you need a different format, email press@withmerkava.com.

Merkava wordmark
WORDMARK
Download PNG →
Merkava wordmark with tagline
WORDMARK + TAG
Download PNG →
Merkava round icon
ROUND ICON
Download PNG →
Merkava lockup SVG
LOCKUP SVG
Download SVG →

Founder.

Everett Steele
FOUNDER & CEO · MERIDIAN / MERKAVA

Everett built the first Drives and hired the AI execs to run the rest. Operator background — has spent the last decade running and advising businesses where the cost of hiring a real executive layer was always greater than the value the executive layer would have produced. Merkava is the answer to the question: what would it look like if a whole department was a product you could hire?

For interviews, panel appearances, or written contributions: press@withmerkava.com.

Screenshots.

High-res product screenshots for editorial use. Right-click → Save Image, or email us for assets in specific dimensions.

Merkava workspace — home view
Merkava home — the "hire a department, not a tool" surface.
Beacon audit results
Beacon audit — the SEO + GEO surface.

Live proof.

Three open links you can use to verify claims about the product.

QUESTIONS

Press FAQ — quick answers for journalists + investors.

What is Merkava and what does it do?

Merkava is a business-intelligence platform for the operator who hasn't taken the raise — running a business without a C-suite. It hires AI executives — CMO, VP Sales, COO, CTO, CFO — and the 21 specialists they manage, who run their own motions inside a single workspace. Modular capabilities called Drives plug in through an open HMAC-signed protocol called the Meridian Platform Contract.

Who is the founder?

Everett Steele is the founder of Meridian (the parent company) and Merkava. Bio, headshot, and biographical details available in this press kit. Contact press@withmerkava.com for direct interview requests.

Is Merkava bootstrapped or VC-backed?

Bootstrapped. Meridian (the parent company) is a Texas-incorporated LLC, founder-owned, no outside capital. Public unit economics are at /runs-on-merkava — MRR, customer count, runway, churn, all in plain view.

What's the business model?

Per department hired, monthly subscription. Marketing (CMO) is $249/mo, Sales (VP Sales) is $199/mo, Operations (COO) is $199/mo, Engineering (CTO) is $99/mo, Finance (CFO) is $49/mo. The Full C-Suite bundle is $699/mo. Third-party Drive authors get 70/30 rev split on Drives sold through the Garage marketplace.

Who is the customer?

Operators who haven't taken the raise — running a business without a C-suite, bootstrapped, growing, profitable or near-profitable. The unifying shape is operator-led with limited headcount across 5+ motions (sales, content, ops, hiring, support). Merkava replaces the cost of hiring or contracting individual specialists for each motion.

What's the differentiation versus other AI tooling?

Three things: (1) AI executives that take action, not chat; the C2 task engine writes deals, ships content, runs cadences without an operator clicking through prompts. (2) Cross-Drive integration in a single workspace — Beacon (SEO) reads what Quillsly (content) wrote without webhooks. (3) Per-tenant pricing without per-seat tax — operators don't get punished by per-seat math just because they're running it themselves.

Where is the company located?

Texas, USA. Meridian (the parent company) is incorporated in Texas. The team is small and remote-first; production runs on Railway and Cloudflare.

What is the press contact?

press@withmerkava.com — embargoes, exclusives, and faster-turnaround requests welcome. Standard reply within 24 hours. The founder reads every press inquiry directly during the early-customer phase.

Press contact.

Embargoes, exclusives, and faster-turnaround requests welcome. Standard reply within 24 hours.

press@withmerkava.com